by Nia King-Rubie | Dec 13, 2023 | Blog Post
In sports, brand messaging is a game of its own. To make progress on policy efforts, brand awareness, event sponsorship, or your reputation, you need messaging that resonates with audiences from many different backgrounds. A few media figures or opinion leaders can...
by Nia King-Rubie | Sep 14, 2023 | Blog Post
In our line of work, there are two questions we hear more than any others: What is strategic engagement, and is it the same as public relations? If you’re here, you probably have these questions too. Many people aren’t as familiar with the idea of strategic engagement...
by Nia King-Rubie | Jan 6, 2023 | Blog Post
Recessions are tough on people and brands alike. As people face economic uncertainty, many organizations find their audiences are less willing to open their wallets. It often becomes more challenging to plan for your organization’s future. You may ask yourself whether...
by Nia King-Rubie | Jan 6, 2023 | Blog Post
When planning an event to boost your brand messaging, find partnership and sponsorship opportunities, or grow your business, there’s no better place in the country than Washington, D.C. As the center of national politics, D.C. is filled with ambitious workers, world...
by Nia King-Rubie | Jan 6, 2023 | Blog Post
For over a decade, the Goldman Sachs 10000 Small Business program has provided thousands of entrepreneurs with the education, tools, and support they need to grow their businesses. Earlier this year, I had the opportunity to participate in this impactful program where...
by Nia King-Rubie | Nov 22, 2021 | Blog Post
Yesterday, we witnessed history. The NBA, WNBA, and MLB boycotted their season game, using their platforms to raise awareness on racial injustice following the shooting of Jacob Blake. This is only the latest demonstration in a rich history of athletes flexing their...